The Sage and Clover opened its doors in December 2016. It was a dream for founder Bettina la Cour Lynn to create an organic whole foods shop in her small country town Glen Innes in Northern NSW.
It took her many years to gain the confidence to take the step and a soft push from her daughter Katrina who tactically gave her a journal for Christmas in 2012 with the notation “This journal is for all your ideas mum” - Merry Christmas.
The Sage and Clover works towards our purpose –
“To help people live a healthier life” every day.
When you run a business because of your passion and your purpose is to give back to your community it gets a totally different feel.
The Sage and Clover was always intended to be more than an Organic whole foods shop. Bettina wants to feel connected to her customers, and her Team are dedicated to do the same.
The idea was to create a place for ALL people, a place where you can buy Organic and Local food while connecting with others. A Health and Wellness Hub where you can learn about healthy food and life style and share ideas, knowledge and thoughts with the people around you. We are proud to say that that is exactly what The Sage and Clover is about.
In so doing, we feel the Sage & Clover is creating a family, a community of likeminded, health aware consumers that take their health seriously, and appreciate the opportunity to find a place where they can shop with confidence.
We love our Sage and Clover family and are proud of the positive energy that our beautiful customers and our own Team fill the shop with every day.
We are PROUD TO be wheelchair, pram and guide dog friendly.
Certified Organic - Local - Chemical Free – Ethical products
The counter
Everybody has a story and so does our beautiful counter at The Sage and Clover
The bench top is from the old slap cottage on our farm Cherry Tree Hill. Local builder Ben Perkins brought life back into this very old timber and the connection between the farm and The Sage and Clover was made instantly. You are able to see the other part of the cottage at Glen Innes History House museum.
The counter is the original TAB counter so all together there are tons of memories and stories held in this beautiful recycled counter.
The wreath
The wreath is very special to me - Designed and made by my S&C team member Pip. This amazing masterpiece found its way into The Sage and Clover the day before we opened. I had asked my niece Pip if she would like to help me decorate the window for our opening in December 2016. Little did I know that she would bring this beautiful wreath which now has become the icon of our shop.
Made from the vines from the local vineyard Wright Robinson which unfortunately burned down, this makes it a priceless masterpiece.
It hangs softly on the wall behind the counter and symbolises the full circle which Bettina feels she has completed by opening The Sage and Clover.
The logo
The LOGO is the heart of The Sage and Clover. Designing it brings all my values and beliefs together into the creation of this beautiful piece of art made by Reindeer Riot.
The circle is to symbolise the circle of life, however kept open at the top– leaving room for continuous development and improvement.
The Sage goes back to my many holidays in France with my family in the 1970ies – I love the colour and the texture of the leaf.
The Clover comes from our farm Cherry Tree Hill and many family memories from Denmark searching for that 4leaf clover!!
The clover also connects with My Danish Nurses association as it features on my emblem.
